Motor sport is by definition an expensive venture to take part in. The expenses involved are wide and varied in order to put a competitive car and driver on the starting grid, and James is still seeking partners in order to achieve the level of funding required to complete the 2011 season.

What is a partner?

In this case it is someone who has the desire to continue the career of an acknowledged very talented young man who has dedicated over half of his life so far to achieve the stunning results gained. The partnership is realised for the sponsor when taking advantage of being connected to a successful driver and team when planning their marketing strategy.

Sport sponsorship is one of the most dynamic and exciting areas of modern brand communication and marketing in the world today.

From a company perspective it is no longer acceptable to simply tell customers about products. Companies must show and build a trust with their market. Put simply, sports sponsorship is rapidly turning into a platform that can help build that trust and where this can be maintained, brand communication and marketing activities will have an immediate impact on the bottom line.

Nigel Hollis, Chief Global Analyst of Millward Brown is quoted as saying “Its been proven that an increase in marketing spend during a recession can gain a long-term advantage for a brand”.

We are suggesting that if a partnership with James is used correctly in a company marketing strategy, it WILL pay dividends for that company by raising the profile of that company by being involved in a prestigious area of Motor Sport such as Formula Renault.

What can James offer you in return for your support?

It’s simple really, James can involve you in a sport that is bound to enthral you and your guests at any meeting you attend with not only the sheer excitement of seeing this incredible spectacle close up, but by carrying your company logo and information on the cars livery, his race suit etc, and enhancing your image to the demographic group you target.

Pit walks, garage tours, personal appearances with the race car at your premises or conventions, and, at the final round of the season at Silverstone, access to the stars of the British Touring Car Championship.

The Silverstone round is to be televised on ITV4 as part of the BTCC coverage and attracts massive audiences in excess of 14 million (2010 figures), not to mention the enormous trackside audiences.

As you can see, the potential is almost endless.

James would like to thank everybody who has assisted so far in achieving approximately 50% of the finances required for 2011.

Click Business Solutions

Click are web and graphic designers. Perfect for your driver website or designing them fantastic graphics for your plastics. Looking for sponsors? Why not contact Click to put some marketing material together for you.